Reason #44

So, imagine your in attendance of ANY athletic competition.  Your looking at the people, and everyone is constantly looking UP at something, over & over.

What is it that EVERYONE keeps glancing at??

THE SCOREBOARD

The reasons WHY, they would be looking at the scoreboard are obvious. However, once again (as you SEE in the image above).  Sports, present a very rare (ADVERTISING) opportunity, especially from an "exposure" standpoint.

(ADVERTISEMENT)...

Now for creatively developing products that can enhance the overall concept. 

The Pittsburgh Steelers are owned by the global food company Heinz, Hence the name of the stadium "Heinz Field."

Which is also the LOCATION, of many hard fought football games.

As rivalries become established. The concept of two parties bringing the best out in one another, is something that extends to people trying to promote movies.

Which makes it even more IMPORTANT to create a solid platform in which these players can be found in the first place......gym44

(ADVERTISEMENT)....

And when done correctly, we see BRAND NEW creatively developed products, that would not have been possible without .......THE PLAYER

......Just $50 to sponsor a TRY-OUT.